Today, Twitter’s livestreaming app is live in the Apple App Store.
Cue “Periscope Election” hype! More seriously, it’s a slick app: easy to sign up, browse, network and, most importantly, livestream.
Twitter once asked us “What are you doing?” Now, Periscope asks us “What are you seeing?”
When I logged on, I saw windows into our shared worlds from all over the globe.
Fast wireless broadband service, social networks, and powerful smartphones with great cameras create a new context for livestreaming services, which has led tech companies, entrepreneurs and huge corporations to bet big on them.
I downloaded Stringwire as well this week, but it’s not on par with Periscope’s features, UX or integration. I wonder if NBC Universal will create clear incentives for its use.
As I found some time ago, Google Hangouts can also be streamed live to YouTube. There are an awful lot of a Android devices in the world; I’d keep an eye on how that evolves, along with Facebook’s video features.
I also wonder about who will use these apps and where. Established celebrities can find their audiences. This morning, I saw people tuned in to see Mario Batali cook this morning. As with Vine and YouTube, unheralded talent may find success as well.
Most of life is, however, mundane by definition. I look forward to seeing how Periscope and other apps help us choose and share moments that resonate with the rest of humanity.
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